About us
We turn confusing food labels into plain answers, so anyone in the family can decide in the grocery aisle in a few seconds.
Why we built it
Searching “is E471 vegan?” in a store shouldn’t mean reading 1,500 words of ads. Every page here leads with the answer: a safety color, a score, and a yes, no or depends for six diets.
What we believe
- Answer first. The verdict comes before the details, in words your whole family understands.
- Sources, not opinions. Every rating is built from FDA, EFSA, Health Canada and JECFA records, cited on the page.
- Money never buys a rating. Ads and shop links pay for the site. They never change a score or a verdict.
Who’s behind it
KnowYourAdditive is run by a small independent team: [Company legal name], [city, country]. Entries are drafted with the help of AI from official records, then checked by a person before they go live. [Named reviewer and credentials] reviews safety and health sections. Read our editorial policy.
Get in touch
Spotted a mistake or want an additive covered? Contact us; we reply within 2 business days.